Ecosystems Program Manager - VAR

Lansweeper is an IT Asset Management platform provider helping businesses better understand, manage and protect their IT devices and network. Lansweeper helps customers minimize risks and optimize their IT assets by providing actionable insight into their technology assets at all times, offering trustworthy, valuable, and accurate insights about the state of users, devices, and software.
Are you passionate about building strong partnerships and driving revenue growth through strategic reseller programs? Lansweeper is looking for an Ecosystems Program Manager - VAR (Value Added Resellers) to design, implement, and manage our channel program, ensuring our Value-Added Reseller (VAR) partners are empowered to succeed.
In this role, you'll collaborate closely with cross-functional teams-including product, marketing, sales, and enablement-to drive VAR partner engagement, satisfaction, and business growth. If you thrive in a dynamic environment and love working with partners to create meaningful impact, this is the perfect opportunity for you!
Key Responsibilities
VAR Program Strategy

• Develop and execute a comprehensive VAR program strategy aligned with Lansweeper's ecosystem goals.
• Identify opportunities to enhance partner participation, satisfaction, and drive measurable business outcomes.
• Collaborate with the Ecosystems team to define KPIs and success metrics for the VAR program.

Partner Enablement

• Design and deliver enablement tools and resources to support VAR partners, including training, certification programs, and go-to-market materials.
• Work closely with product, enablement, and sales teams to ensure partners have the knowledge and support needed to effectively position and sell Lansweeper solutions.

Program Management

• Oversee the end-to-end management of channel initiatives, including onboarding, communication, performance tracking, and continuous improvement.
• Ensure alignment between channel programs and the sales organization to maximize partner effectiveness.
• Drive adoption of the partner portal, tools, and resources to streamline program participation.

Engagement & Relationship Building

• Cultivate strong relationships with VAR Partner Managers and VAR partners, acting as a trusted advisor and main point of contact for program-related inquiries.
• Host regular check-ins, webinars, and workshops to keep partners informed and engaged.
• Represent Lansweeper at partner events, fostering collaboration and alignment.

Performance Measurement & Reporting

• Monitor partner performance, analyzing data to identify trends, challenges, and opportunities for improvement.
• Provide regular reports, highlighting program performance and recommending adjustments.

Continuous Improvement

• Gather feedback from partners to refine and enhance the VAR program.
• Stay up to date on industry trends and best practices, integrating new ideas to keep Lansweeper's VAR strategy competitive and innovative.

Qualifications
You Have :

• Experience in channel program management, preferably within the IT or SaaS industry.
• Strong knowledge of the Value-Added Reseller (VAR) business model and ecosystem.
• Proven ability to develop and execute partner enablement programs that drive engagement and revenue.
• Excellent communication and relationship management skills, with the ability to collaborate cross-functionally.
• Strong analytical skills, with the ability to assess program performance and optimize strategies accordingly.

Going for Gold?

• Experience working in fast-paced, high-growth environments with evolving business needs.
• A proactive mindset with a strategic approach to partner success.
• Familiarity with partner portals, enablement tools, and CRM systems.
• A passion for the MSP industry and software sales.

Why Join Us?
This is your chance to be part of an innovative company at the forefront of IT asset management. If you are passionate about sales, thrive on achieving goals, and want to make a significant impact, we'd love to hear from you!
US: Diversity Statement - Equal Employment Opportunity
It is Lansweeper's policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee because of race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.