Product Marketing Manager, Sales Enablement-US

Job Posted 4 Days Ago Posted 4 Days Ago
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Austin, TX
Senior level
Cloud • Information Technology • Software • Cybersecurity • Data Privacy
The Lansweeper Deepscan engine discovers any asset in your corporate network without installing any software on them.
The Role
The Product Marketing Manager for Sales Enablement leads initiatives to provide sales teams with resources and training for effective communication of product value. Responsibilities include creating sales materials, delivering training, collaborating across departments, and overseeing enablement initiatives to support revenue growth and customer acquisition.
Summary Generated by Built In

Lansweeper's Technology Asset Intelligence platform helps businesses better understand, manage, and protect their IT environments. We provide actionable insights into IT estates by scanning and inventorying all devices, users, and software, ensuring organizations can optimize their technology investments while minimizing risks. About the Role: Product Marketing Manager - Sales Enablement
As a Product Marketing Associate - Sales Enablement, you will support the creation and distribution of sales enablement materials, helping ensure our sales team has the resources they need to succeed. You will work closely with the sales and marketing teams to develop sales collateral, assist with training initiatives, and keep materials up to date.
This role is ideal for someone detail-oriented, organized, and eager to gain experience in product marketing and sales enablement.
Key Responsibilities:
1. Sales Enablement Support

  • Assist in creating and updating sales materials, such as pitch decks, product one-pagers, and competitive comparison sheets
  • Help maintain a sales playbook with key resources, templates, and best practices
  • Ensure sales teams have access to the latest enablement content


2. Training and Content Coordination

  • Support the delivery of product and sales training by coordinating materials and logistics
  • Update training documentation and gather feedback from sales teams
  • Assist in organizing internal training sessions and tracking participation


3. Cross-Team Collaboration

  • Work with marketing, sales, and product teams to gather information for sales materials
  • Update enablement content based on product updates and feedback from the sales team
  • Ensure consistent messaging across sales and marketing collateral


4. Administrative and Process Support

  • Help manage enablement tools and platforms, ensuring content is properly stored and accessible
  • Assist in tracking and organizing key sales enablement activities
  • Collect and compile data on the usage and effectiveness of enablement resources


This role is an excellent opportunity to build foundational skills in product marketing and sales enablement while working in a collaborative environment.
Job Requirements

  • Bachelor's degree (MBA preferred)
  • 2+ years of experience in product marketing, sales enablement, or a related field
  • Experience in a SaaS environment
  • Proven track record of developing and implementing successful sales enablement and product marketing programs, ideally in B2B or SaaS
  • Experience collaborating with executive stakeholders and cross-functional teams to achieve business objectives
  • Good understanding of sales processes, buyer personas, and customer journeys
  • Exceptional written and verbal communication skills, with a focus on storytelling and influencing at all levels
  • Willingness to learn training platforms, CRM tools (e.g., Salesforce), and sales methodologies (e.g., MEDDPICC, SPICED)
  • Experience project management skills with the ability to prioritize and deliver multiple projects simultaneously


Our Offer You Can't Refuse

  • Flexibility is key! Work efficiently by utilizing our flexible working hours and the option to work from home
  • Join an international company where you'll have the opportunity to travel and meet your colleagues at great (teambuilding) events at least once a year
  • Collaborate with passionate and driven colleagues every day
  • Accelerate your career: new opportunities are right around the corner


US: Diversity Statement - Equal Employment Opportunity
It is Lansweeper's policy to provide equal employment opportunity to all applicants and employees. Lansweeper disapproves of, and will not tolerate, unlawful discrimination against any applicant or employee based on race, color, national origin or ancestry, gender (including pregnancy, childbirth, or related medical conditions), gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other basis protected by local, state, or federal laws.

Top Skills

Marketing Platforms
SaaS
Sales Methodologies
Salesforce
Training Platforms

What the Team is Saying

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“We prioritize creating the Best Work Experience Ever for our team. Each moment is an opportunity to foster connection and celebration, transforming our workplace into more than just an office.“
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The Company
Austin, TX
350 Employees
Hybrid Workplace
Year Founded: 2004

What We Do

Managing IT in today's dynamic and complex environments can be a significant challenge. The question of 'Who is using what device?' is crucial yet difficult to answer due to scattered data sources. This challenge inspired Lansweeper's mission to simplify IT management by centralizing IT Asset Data.

Centralized IT Asset Data is key for stakeholders to understand the company's IT landscape collectively, enabling collaboration across silos, locations, and departments. With Lansweeper, eliminate blind spots in your IT environment and gain complete visibility into your IT estate.

Lansweeper's IT Inventory Platform automates routine tasks like network discovery, inventory, software distribution, licensing, and updates. This automation saves time for IT teams, especially in organizations with limited staff and budgets. Manage IT cost-effectively, reveal unnecessary expenses, and support budgeting decisions with Lansweeper.

Maintaining visibility of your IT environments is fundamental for good cybersecurity. Lansweeper helps organizations develop daily routines to inspect, verify, and protect their IT assets effectively. Start simplifying IT management and enhancing cybersecurity practices today with Lansweeper.

Why Work With Us

We are a Team, that Cares, Grows & Delivers.

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Lansweeper Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are currently operating on a Hybrid schedule, which is two days in the office and 3 days work from home.

Typical time on-site: Flexible
Austin, TX
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