Role Description
We are looking for a highly strategic and experienced Global Head of Brand Marketing and Creative to join our dynamic team. In this role, you will lead our efforts to grow, implement, and manage our brand strategy and positioning worldwide. You will work closely with cross-functional teams, including brand creative, product, comms, sales, and growth to ensure our brand is consistently represented and drive awareness of our products. The ideal candidate will also have a solid understanding of the B2B SaaS landscape, extensive marketing experience, and a passion for building brands that resonate with customers.
Responsibilities
- Develop and execute the company’s global brand strategy across all channels that aligns with our overall business objectives and drives brand awareness, preference, and loyalty
- Lead and manage a high-performing team of brand marketers responsible for executing the brand strategy, including messaging, visual identity, creative campaigns, influencer engagement and sponsorships, and positioning
- Manage the creative process from concept to completion, translating marketing objectives into creative strategies
- Develop and implement effective marketing campaigns that drive brand awareness and customer engagement
- Direct multiple agency relationships and manage related budgets effectively.
- Monitor and analyze brand performance metrics to inform and refine the brand strategy
- Work collaboratively with Brand Creative, Sales, Product, and Customer Success teams to integrate with our go-to-market strategies
- Leverage market research and competitive analysis to identify trends and opportunities in the industry
- Be a brand ambassador, reinforcing the brand values within the organization and the broader market
- Work closely with the executive leadership team and cross-functional partners to set company’s brand strategy, goals, and budgets
- Leverage analytics to measure and report on campaign performance, adjusting strategies as needed to maximize results
Requirements
- A minimum of 15 years of experience in brand and/or marketing leadership roles, preferably in the B2B SaaS space
- Proven track record in creating and executing successful integrated, multi-channel marketing campaigns
- Exceptional leadership skills with experience managing and inspiring a team
- In-depth knowledge of various marketing platforms, channels, and best practices, including social, digital, and email marketing
- Strong understanding of the B2B SaaS market and customer mindset
- Exceptional communication and presentation skills
- Strong budgeting, analytics, and decision-making abilities
- Proven ability to influence cross-functional teams
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or related field. MBA is a plus
- You have owned & managed annual budgets of $20M+
Compensation
US Zone 1
This role is not available in Zone 1
US Zone 2
$221,900—$300,200 USD
US Zone 3
$197,200—$266,800 USD
What the Team is Saying
What We Do
Dropbox is a special place where we are all seeking to fulfill our mission to design a more enlightened way of working. We’re looking for innovative talent to join us on our journey. The words shared by our founders at the start of Dropbox still ring true today. Wouldn’t it be great if our working environment—and the tools we use—were designed with people’s actual needs in mind? Imagine if every minute at work were well spent—if we could focus and spend our time on the things that matter. This is possible, and Dropbox is connecting the dots. The nearly 3,000 Dropboxers around the world have helped make Dropbox a living workspace - the place where people come together and their ideas come to life. Our 700+ million global users have been some of our best salespeople, and they have helped us acquire customers with incredible efficiency. As a result, we reached a billion dollar revenue run rate faster than any software-as-a-service company in history. Dropbox is making the dream of a fulfilling and seamless work life a reality. We hope you’ll join us on the journey.
Why Work With Us
Our remote work model is a deliberate shift to provide greater flexibility, create a level-playing field, and evolve our culture to focus on people over places. Being a Virtual First company has allowed us to focus on our impact and effectiveness, by making investments in our employees according to what they need to do their best work.
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Dropbox Offices
Remote Workspace
Employees work remotely.
While remote work is the primary experience for our employees, we also prioritize opportunities for quarterly in-person collaboration knowing that connection is vital to a thriving workforce. We focus on how we work, not where we work.
