Do work that matters.
At AlertMedia, everything we do supports our mission: To save lives and minimize loss by identifying active threats globally and facilitating timely communications when an emergency threatens personal safety and business continuity.
Our values which reflect our view on what’s important and what’s right include: We’re humans not robots, Customers always come first, We work better together, Simplicity is our strength, Our reputation is priceless, Hard work pays off.
As one of the fastest growing software companies in the United States, we’re focused on finding the best talent and building the best team to continue accelerating our rapid growth to keep up with our demand!
The Customer Marketing Manager plays a pivotal role in developing and implementing innovative marketing strategies and programs that drive engagement, product adoption, and growth across the customer lifecycle. This role is critical to the success of Customer Success, Account Management, Marketing, and Product teams, fostering collaboration to achieve shared goals. By leveraging data-driven campaigns, automated programs, impactful events, and tailored communications, the Customer Marketing Manager works to increase product usage, expand use cases, and improve overall customer retention. Additionally, this role partners closely with the customer advocacy team to cultivate a dedicated group of “raving fans” who champion AlertMedia within the industry.
Who you are:
You are a self-starter with a passion for crafting impactful customer journeys and delivering measurable business outcomes. Resourceful and data-informed, you thrive in fast-paced, collaborative environments and are committed to continuous improvement. A champion of the customer, you think creatively to solve unique challenges and develop scalable solutions. Highly organized and results-driven, you take ownership of your projects from start to finish while fostering cross-functional collaboration to achieve shared goals.
What you get to do every day:
- Develop and execute targeted marketing strategies that drive adoption, engagement, and retention across the customer lifecycle.
- Build and manage a multichannel communication strategy (email, in-app, direct mail, social) to deliver timely, relevant customer experiences.
- Plan and execute impactful customer events, including meetups, webinars, and product learning sessions, to deepen engagement and foster community.
- Collaborate with Product Marketing, Product Management, and Customer Success to drive awareness and adoption of new and existing product capabilities.
- Design self-service enablement resources such as templates, checklists, and videos to empower customers and scale adoption efforts.
- Gather customer insights through surveys and feedback loops, using data to refine strategies and optimize performance.
- Support a team of Customer Success Managers, Implementation Managers, and Renewals Managers, running collaborative campaigns that drive high levels of engagement, adoption, and retention outcomes.
- Build strong partnerships with Customer Success, Product, Marketing, and Operations teams to align on goals and drive results.
- Analyze KPIs to identify trends, optimize campaigns, and ensure alignment with business objectives.
What you bring to the role:
- Bachelor’s degree or equivalent work experience
- 3-5 years of experience in customer marketing, lifecycle marketing, or a related role in B2B SaaS
- Strong passion for understanding customers and helping them succeed
- Strategic mindset with a proven track record of developing innovative programs with a measurable business impact
- Proven success in developing and executing data-driven marketing campaigns
- Strong project management and organizational skills with the ability to balance multiple priorities
- Excellent communication and collaboration skills, with experience working cross-functionally
- Proficiency with marketing tools such as Marketo, Gainsight, Outreach, and Salesforce
- Roll-up-your-sleeves approach with a willingness to take on non-role-specific duties as needed to support the team and business
- This is a hybrid position (2-3 days a week) based in downtown Austin, Texas. We have a strong preference for this person to be in Austin, TX
Why you’ll love working at AlertMedia:
- Competitive base salary + Company-wide bonus program
- Generous and flexible time off and parental leave policies
- Health benefits - Medical, Dental, Vision and Life Insurance are 100% paid for employees!
- 401K with generous company match
- Amazing rewards and incentives – we love celebrating each other!
- Commitment to community service with opportunities to give back
- A Best Places to Work company 8 years in a row and numerous other awards
- Access to new downtown office with 360 views of Austin, high-tech building gym and nearby running trails
- Ongoing career development opportunities through our Learning & Development team
About AlertMedia:
AlertMedia is the world’s leading threat intelligence, emergency communication, and travel risk management provider. Thousands of organizations in 150+ countries use our platform to protect their people and business during critical events by rapidly identifying and communicating with those impacted. We’re dedicated to creating solutions that help businesses ensure safety, continuity, and resilience, no matter the situation.
We are an equal opportunity employer focused on creating a collaborative and exciting place for all to work. Ensuring a diverse, inclusive, and equitable workplace for all people is key to our success and core to our values. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
This is an amazing opportunity to be part of our wave of momentum and take our company, and your career, to the next growth stage. We'd love to get to know you better and share how we serve our amazing customers. For more information, please visit www.alertmedia.com.
Come join us in our mission to save lives and minimize loss through effective communication.
AlertMedia does not currently sponsor applicants for work visas.
By applying for the role, you agree that Alert Media will use your Personal Information in connection with the recruitment process and in accordance with our Privacy Policy – https://www.alertmedia.com/legal/privacy-policy/
Top Skills
What the Team is Saying
What We Do
AlertMedia helps organizations protect their people and businesses through all phases of an emergency. Our award-winning threat intelligence, emergency communication, and travel risk management solutions help companies of all sizes identify, respond to, and recover from critical events faster and more confidently. Our team of in-house intelligence analysts and meteorologists work around the clock to monitor thousands of data sources around the world, providing our customers and employees with verified, credible information to protect them from impending threats.
AlertMedia has been recognized both nationally and locally for its exceptional company culture, most recently being named to Inc. Magazine’s Best Workplaces list for 2023. We were also named to Forbes’ list of America’s Best Startup Employers for two consecutive years, Austin Business Journal’s Best Places to Work for six consecutive years, and Built In Austin’s 100 Best Places to Work in Austin.
Located in the heart of downtown Austin in the "smartest building in the city", AlertMedia inspires and invests in our employees through continuous developmental experiences, including Career Month, community volunteering, mentorship programs, Employee Resource Groups, and weekly "Tuesday Lunches" where the company comes together to learn about and discuss any business updates. AlertMedia also facilitates a robust internship program, working with universities (including HBCUs), non-profit organizations like Hiring Our Heroes, and similar partners to invest in the future of our diverse workforce.
Why Work With Us
AlertMedia employees have a strong connection to our mission and product. An anonymous employee survey recently revealed 99% of our people feel the work they do is important and making a direct impact, 94% feel our diverse, grow-from-within culture is collaborative and supportive, and 92% are taking advantage of our career development opportunities
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AlertMedia Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Our hybrid policy provides flexibility so employees can work and collaborate from home or in our Austin offices, either full- or part-time. We ask employees in Austin to join us on Tuesday for company-sponsored lunch to connect and learn together.
