Roku is the #1 TV streaming platform in the US, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
The Roku SEO team is responsible for ensuring SEO best practices are followed all throughout the web development and content creation process. Our job is to also come up with strategic ideas to drive organic growth through visits, sales, and other priority KPIs. Our team supports multiple teams throughout Roku, partnering with them to help be a key team member across the growth marketing organization.
About the role
Roku is seeking an SEO Coordinator, Content & Growth who first off, passionate about SEO and its influence and role in marketing. This role will include doing in-depth research to help come up with creative strategies, fine-tune SEO optimizations that are in place, and help Roku continue adapting to the ever-changing search landscape across search engines.
What you’ll be doing
- Owning SEO responsibilities for Roku products, marketing pages, and subdomain properties
- Helping lead and drive SEO strategies and developing new content creation opportunities
- Conduct keyword research tasks to help uncover new ranking opportunities and ways to improve current optimizations in place
- Analyze competitor traffic acquisition strategies
- Regular technical SEO monitoring across tools and dashboards
- Reporting on the results of SEO initiatives starting with early benchmarking and regular progress updates
- Partner and directing SEO strategies with supporting professional services & SEO agency
- Share industry updates across teams to help educate and inform
We’re excited if you have
- 2-3 years SEO experience, in-house preferred but not required
- A passion and for SEO and learning more about the digital landscape
- Understanding of core technical SEO ideas including Structured Data, Page Speed,
- Experience working with core SEO tools including Google Analytics, GA4, Google Search Console, Conductor, Content King, SEM Rush, and more.
- A comprehensive grasp of search engine algorithms and the ability to monitor and report on updates and potential impacts
- An understanding of International SEO best practices
- A collaborative attitude, skill in forming and maintaining partnerships, and the ability to inspire and energize both technical and non-technical team members from various departments, including senior leadership
#LI-AL1
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We’re independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
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What We Do
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV OEMs and service operators.
