Programmatic Media Director

Posted 16 Days Ago
Be an Early Applicant
3 Locations
7+ Years Experience
Agency • Digital Media • Marketing Tech • Consulting
The Role
The Programmatic Director will lead strategy for client Programmatic Media campaigns, oversee campaign performance, optimize results, and build strong relationships with both clients and partners to drive innovation and success.
Summary Generated by Built In

We are PMG
Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG utilizes business strategy and transformation, creative, media, and insights—as well as its proprietary marketing intelligence platform, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods spans 85+ countries.

PMG is looking for a Programmatic Director to join our growing team. The Programmatic Director will be a leading voice for C-Suite relationships and provide key programmatic subject matter expertise and thought leadership to drive innovation with our clients and platform partners.  

The Programmatic team at PMG serves as equal parts programmatic strategists and buyers, that specialize in a dynamic, expanding market. The Programmatic team collaborates daily with PMG’s media, strategy, creative and technology cross-functional teams to deliver full-funnel marketing strategies, support integrated planning, and optimize our clients’ digital performance. We are a cohesive team and work together daily to exceed expectations for our customers and provide superior results through innovation and a commitment to excellence. Your opportunity to drive innovation, build teams, grow your own skillsets, and work with some of the biggest and smartest brands is limitless at PMG. 

General Description

  • Responsible for the strategy of our clients’ Programmatic Media campaigns across multiple engines/platforms
  • Ensuring proper integration of Programmatic Media within PMG’s wider services to maximize results and service experience for our clients
  • Overseeing the performance of campaigns, analyzing trends to see threats and opportunities, and working with the team to optimize programs to improve results
  • Identifying growth opportunities on your book of Programmatic Media accounts, selling the ideas into clients, and working with the team to implement
  • Creating and fostering key partner relationships so PMG is always at the forefront of opportunities, betas, and overall support
  • Supporting strategic relationships on the client-side including senior directors and VPs; engaging in high level business and strategy conversations to ensure Programmatic Media is helping to drive their business forward
Skills & Experience
  • 8+ years of related work experience
  • Bachelor’s Degree or equivalent work experience
  • High level of emotional intelligence
  • Strong verbal and written communication skills
  • Strong team player
  • Strong analytical skills with proficiency in Microsoft Excel or SQL
What We Will Bring
  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement Plans: Plan for your future with our competitive 401(k) matching program.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Pet Insurance: Protect your pet's health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Top Skills

SQL
The Company
Austin, TX
0 Employees
On-site Workplace
Year Founded: 2010

What We Do

PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses strategy, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Athleta, Best Western Hotels & Resorts, Kohler, McDonald’s, Nike, Old Navy, Sephora and Shake Shack runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.

Ranked by Deloitte, Inc., Entrepreneur, and Adweek as one of the fastest-growing companies in the nation, PMG has grown because of its commitment to continuous improvement, business integrity, cultivating dynamic relationships, and putting people first. The company has been named Adweek's Breakthrough Media Agency of the Year, 2X MediaPost's Independent Agency of the Year, 7X Ad Age Best Places to Work, Fortune Best Workplaces for Women, Great Place to Work's Best Workplaces for Parents, and one of Fast Company's Best Workplaces for Innovators.

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