Principal Thought Leader - AI & Innovation

At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that’s work worth doing.

Principal Thought Leader - AI & Innovation

Why We Have This Role

We are looking for an innovative strategist to influence the strategic direction of Qualtrics’ go-to-market strategies and partner with teams across the Qualtrics value chain to execute on the strategies. As we continue to innovate and integrate AI into Edge offerings, we are looking to bring a thought leader and innovation partner. 

How You’ll Find Success

You will know you are doing an extraordinary job when you:

• Achieve quarterly and annual Edge subscription revenue targets
• Consistently develop pipeline in partnership with Marketing 
• Generate leading industry thought leadership 
• Develop reusable industry-focused assets for internal go-to-market teams to leverage in customer engagements
• Build excitement internally and externally on Edge offerings

How You’ll Grow

• As a founding member of a new team within Edge, there is tremendous potential to grow within the center of excellence function.
• Ability to own strategic initiatives with executive exposure/ sponsorship that have massive departmental and organizational impact
• Be the thought partner and stay current by exploring new research opportunities and advancements in analytics and research methodologies
• Support product innovation by turning client signal into solution/ product development requirements

Things You’ll Do

• Building brand/solution awareness to drive pipeline: This includes providing guidance on product positioning and messaging, contributing to thought leadership content, addressing barriers to growth, developing sales assets, and engaging with enablement leaders.
• Partnering on strategic deals and recruiting marquee clients: This involves working with sales teams on key deals, engaging with existing customers to act as advocates, and supporting service delivery teams.
• Guiding product development for future solutions: This includes translating customer needs into product ideas, vetting potential partners, and improving existing solutions based on feedback.

What We’re Looking For On Your Resume

• 12+ years of experience in client delivery and strategic consulting, ideally with SaaS/MARTech knowledge.
• Strong understanding of industry trends and ability to articulate them clearly.
• Expertise in the research domain, including Experience Management (XM) programs and data analysis.
• Outstanding executive presence and communication skills for C-level engagement.
• Effective storytelling skills focused on strategic business objectives.
• Skilled at driving cross-functional collaboration.
• Willingness to travel (25-50%).
• Preferred experience in design thinking and strategy.
• Deep knowledge of AI including applications, competitive landscape, and current market trends.
• Preferred previous experience operating in a commercial environment supporting enterprise sales and marketing teams
• Experience at a hyper-growth startup is welcome.
• Relevant undergraduate degree; graduate degree preferred.

What You Should Know About This Team

Qualtrics Edge provides always-on intelligence to power breakthrough decisions and uncover overnight opportunities. Offerings like connected intelligence, simulated audiences and market activity predictions are a few of the Qualtrics Edge offerings. We exist to connect the dots between what consumers think and how they act, so we can predict what they might do next. Our industry-leading research expertise, run on a world-class experience platform, enhanced with unique data, leads to faster, richer and more reliable outcomes.  

Our Team’s Favorite Perks and Benefits

• Wellness Reimbursement for $300 per quarter for wellness activities including gym memberships, spa massages, workout equipment, meditation apps, and much more.
• $1800 yearly Experience bonus to be used for an “Experience” of your choosing
• Amazing QGroup Communities; MOSAIQ, Green Team, Qualtrics Pride, Q&Able, Qualtrics Salute, and Women’s Leadership Development, which exist as places for support, allyship, and advocacy

The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.

Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.

​​​​​​​Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act,Equal Opportunity Employment,Employee Polygraph Protection Act

Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.

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