Client Strategy Senior Associate - Integrated Media

Posted 5 Days Ago
Be an Early Applicant
4 Locations
Mid level
Agency • Digital Media • Marketing Tech • Consulting
The Role
As a Senior Associate in Digital Media Client Strategy at PMG, you will develop integrated media marketing strategies, manage campaigns across digital and traditional channels, and analyze performance metrics. You will collaborate with cross-functional teams and serve as a liaison between clients and creative teams, ensuring effective communication and alignment with client objectives.
Summary Generated by Built In

We are PMG
Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG utilizes business strategy and transformation, creative, media, and insights—as well as its proprietary marketing intelligence platform, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods spans 85+ countries.

Who You Will Be Working With

Join a passionate, cross-functional team dedicated to delivering high-impact media marketing strategies that drive measurable success for our clients. As a Client Strategy Senior Associate, you’ll partner closely with a diverse set of professionals who bring expertise across digital and traditional media channels. Together, you’ll work on exciting, multifaceted projects that truly impact our clients’ businesses. You’ll find a collaborative, growth-oriented environment where your ideas are valued, and your contributions directly support client and company goals.

What You Will Do

  • Develop and support full-funnel media plans that integrate paid digital channels with traditional media where beneficial, creating a cohesive strategy to meet each client’s unique objectives.
  • Collaborate with media teams to manage budgets effectively, providing thoughtful forecasting and maintaining agility to optimize campaign performance in real-time, always aligning with evolving client goals.
  • Monitor and analyze campaign performance, working closely with media and analytics teams to translate insights into actionable recommendations that drive value for clients.
  • Lead in maintaining project organization by overseeing operational workflows, schedules, and go-to-market operations, ensuring seamless project execution and prioritization.
  • Engage in direct client communications to foster strong relationships, understand their evolving needs, and proactively identify growth opportunities with regular, clear updates across all touchpoints.
  • Show flexibility and adaptability in using preferred client platforms (e.g., Microsoft Suite, Google Workspace) to ensure smooth collaboration and efficient workflows.
  • Build a foundational understanding of each client’s business by analyzing industry trends, target audiences, and competitive landscapes, creating a strategy that aligns with their unique market position.
  • Serve as a bridge between clients, internal teams, and external partners, advocating for both client needs and internal team efficiency to drive comprehensive media strategies.
  • Partner with clients and cross-functional teams to define clear, measurable digital marketing objectives, laying the groundwork for effective campaign execution.

What You Will Bring

  • 3+ years in digital media strategy or a related field, with a bachelor’s degree or equivalent experience.
  • A collaborative mindset and a foundational understanding of insights management and analysis to support teamwork and informed decision-making.
  • A growing comfort with client partnerships, enabling you to contribute thoughtful ideas and guidance.
  • A solid foundation in digital marketing, with working knowledge of marketing digital buying environments and multi-channel marketing to help shape creative strategies.
  • Familiarity with tools like Microsoft Excel, Microsoft PowerPoint, Keynote, and Google Slides to support seamless data presentation and analysis.
  • High emotional intelligence and strong interpersonal skills to foster trust and collaboration with clients and colleagues alike.
  • Strong organizational skills and familiarity with structured project management methods.
  • A curious approach to data analysis, allowing you to uncover insights and contribute meaningful ideas to client strategies.
  • A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.



What We Offer

  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous PTO: Benefit from our generous paid time off policy to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement Plans: Plan for your future with our competitive 401(k) matching program.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Pet Insurance: Protect your pet's health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

What Sets Us Apart

Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.

In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Top Skills

Excel
The Company
Austin, TX
0 Employees
On-site Workplace
Year Founded: 2010

What We Do

PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses strategy, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Athleta, Best Western Hotels & Resorts, Kohler, McDonald’s, Nike, Old Navy, Sephora and Shake Shack runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.

Ranked by Deloitte, Inc., Entrepreneur, and Adweek as one of the fastest-growing companies in the nation, PMG has grown because of its commitment to continuous improvement, business integrity, cultivating dynamic relationships, and putting people first. The company has been named Adweek's Breakthrough Media Agency of the Year, 2X MediaPost's Independent Agency of the Year, 7X Ad Age Best Places to Work, Fortune Best Workplaces for Women, Great Place to Work's Best Workplaces for Parents, and one of Fast Company's Best Workplaces for Innovators.

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