Optimal (formerly Effective Spend)

Austin, Texas, USA
144 Total Employees
54 Local Employees
Year Founded: 2008

Articles about Optimal (formerly Effective Spend)

Featured Articles

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Anthony Corbo Anthony Corbo
Published on October 18, 2024

11 Austin SEO Agencies With Expertise in Organic Growth

Alyssa Schroer Alyssa Schroer
Updated on August 02, 2024

18 Digital Marketing Agencies in Austin to Know

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Author Unknown
Updated on April 09, 2024

Now Hiring: These 11 Austin Companies Are Looking for Top Talent

Find exactly what you're looking for in the Lone Star State.

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All Articles

Author Unknown
Updated on April 09, 2024

Now Hiring: These 11 Austin Companies Are Looking for Top Talent

Find exactly what you're looking for in the Lone Star State.

Article image
Brand Studio Logo
Anthony Corbo Anthony Corbo
Updated on October 18, 2024

11 Austin SEO Agencies With Expertise in Organic Growth

Article image
Alyssa Schroer Alyssa Schroer
Updated on August 02, 2024

18 Digital Marketing Agencies in Austin to Know

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Jeff Rumage Jeff Rumage
Updated on October 18, 2021

Effective Spend Opens New Austin Office in ‘Butter Half’ Building

The Austin-based digital marketing company has nearly doubled its headcount in less than four years.

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Search the 5 jobs at Optimal (formerly Effective Spend)

Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Associate Director of Paid Media will lead media strategy development, performance analysis, and client relationship management, ensuring alignment with client goals and KPIs. Responsibilities include budget ownership, delivering strategic presentations, and collaborating with internal and external teams to optimize media campaigns.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
As a Paid Media Specialist, you will execute paid media campaigns for clients, learning best practices in digital marketing. Responsibilities include campaign creation, keyword analysis, competitive research, and performance evaluation to drive successful advertising outcomes.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Associate VP of Accounting and Finance will provide strategic support to the CFO, oversee divisional finance leads, manage financial reporting, budgeting, and ensure compliance with accounting policies. Responsibilities include cash flow forecasting, leading annual audits, and maintaining the accounting function for various divisions.