Optimal (formerly Effective Spend)

Austin, Texas, USA
144 Total Employees
54 Local Employees
Year Founded: 2008

Articles about Optimal (formerly Effective Spend)

Featured Articles

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Alyssa Schroer Alyssa Schroer
Published on January 30, 2025

18 Digital Marketing Agencies in Austin to Know

Anthony Corbo Anthony Corbo
Updated on October 18, 2024

11 Austin SEO Agencies With Expertise in Organic Growth

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Author Unknown
Updated on April 09, 2024

Now Hiring: These 11 Austin Companies Are Looking for Top Talent

Find exactly what you're looking for in the Lone Star State.

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All Articles

Author Unknown
Updated on April 09, 2024

Now Hiring: These 11 Austin Companies Are Looking for Top Talent

Find exactly what you're looking for in the Lone Star State.

Article image
Brand Studio Logo
Alyssa Schroer Alyssa Schroer
Updated on January 30, 2025

18 Digital Marketing Agencies in Austin to Know

Article image
Anthony Corbo Anthony Corbo
Updated on October 18, 2024

11 Austin SEO Agencies With Expertise in Organic Growth

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Jeff Rumage Jeff Rumage
Updated on October 18, 2021

Effective Spend Opens New Austin Office in ‘Butter Half’ Building

The Austin-based digital marketing company has nearly doubled its headcount in less than four years.

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Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Associate Director of Paid Media oversees media strategy, manages client relationships, analyzes performance, and leads a media team for client success.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
The Senior Paid Media Manager will manage client relationships, develop account strategies, analyze performance data, and enhance media campaigns to maximize ROI.
Agency • Digital Media • eCommerce • Social Media • Business Intelligence
As a Paid Media Specialist, you will create and manage paid media campaigns across platforms like Google and Facebook. Responsibilities include campaign creation, performance analysis, optimization, and budget management. You will also work closely with clients to understand their goals and ensure campaign success.