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Austin-based marketing platform Main Street Hub has raised a $25 million Series C equity financing round from Vista Equity Partners. The investment will support the company’s rapid growth, which includes plans to introduce several new product offerings and hire 300 employees in its Austin and New York offices by the end of the year.
“Marketing a local business has become significantly more complicated since the days of the Yellow Pages, and today’s consumers expect a two-way conversation across a variety of online channels,” said Andrew Allison, co-founder and co-CEO of Main Street Hub in a statement. “Through a combination of technology, data-driven expertise, and our experienced team, we are able to deliver amazing results for our local business customers while simplifying their marketing efforts and saving them valuable time.”
For a monthly fee, Main Street Hub’s full-service, “Do-It-For-You” marketing platform integrates social media, customer reviews, mobile, and email marketing to help local businesses attract and retain more customers efficiently and effectively.
“Vista is the perfect partner for us at this stage of our growth,” said Matt Stuart, co-founder and co-CEO of Main Street Hub. “With this financing, we have more than enough capital to continue our fast growth and make a huge impact for our local business customers.”
This new investment brings Main Street Hub's total funding to $65 million.
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